Typography and Colors
The type treatment is simple and modern. For a consultant that is coming into a business and working with others we wanted to establish an air of wisdom and polish but not be over-pretentious, so we went with a crisp, geometric typeface.
The colors are inspired by koi ponds, a nod to the Japanese business method Kaizen, a philosophy of continuous improvement.
Website Design & Website Development
The website was a continuation of the brand, focusing on a calming, zen concept.
