A Modern Brand and Website Designed to Win New Clients

About the Project

SiBS Outsourcing Solutions is a business process outsourcing provider in the Philippines. As they prepared to grow, the team realized their digital presence wasn’t keeping up. They needed a brand and website that would help them stand out, reach new clients, and support their marketing and sales goals.

Using insights from the competitive landscape and the customer journey, we refreshed their brand and redesigned their website.

The Challenge

SiBS needed to:

• Update their brand with a modern, memorable identity
• Create a website that reflected the company’s growth and ambitions
• Organize complex service offerings in a clear, user-friendly way
• Establish a platform focused on conversion and business development

The Idea

We began with research. The Vaulted team reviewed keyword trends and competitor analysis to understand the market and identify opportunities. From there, we collaborated with SiBS to develop a site architecture plan that simplified their services and streamlined the customer experience.

We updated the logo and brand guide to create a fresh identity that feels professional and modern. This foundation shaped the website: a flexible platform designed to drive conversions and support both marketing and sales.

The Work

• Branding: updated logo and brand guide to establish a modern, cohesive identity

• Content & Strategy: keyword research and competitor analysis, site architecture planning, and content recommendations to maximize conversions

• Website Design: modern look and feel with layouts that highlight complex services in a simple, approachable way

• Development: HubSpot-build with conversion-friendly templates and a scalable structure

The Impact

The refreshed brand and redesigned website gave SiBS the tools to grow with confidence. The new site is clear, modern, and built to convert. It helps the SiBS team connect with new clients and support their business development goals.