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Marketing Automation Strategies for Small Businesses

Matthew Deal

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HubSpot Deduplication with Koalify

HubSpot Deduplication with Koalify

Let’s be real—managing duplicate contacts in your CRM is frustrating. Even if you start with clean data, duplicates inevitably sneak in as your business grows—whether through form submissions, imports, or different touchpoints. As we move through marketing in 2024, this problem isn’t going anywhere, but luckily, we have found the right tools to solve this challenge.

Website Audit: Process, Components, & Benefits

Website Audit: Process, Components, & Benefits

Your website is the first point of contact between your business and potential customers. If your site is slow, hard to navigate, or not generating the expected traffic, it could signal deeper issues in your marketing strategy that need attention. A website audit can provide the insights you need to resolve these issues.

Best Fonts for 2024: Free Resources

Best Fonts for 2024: Free Resources

Typography is one of the most critical elements in design, capable of influencing the tone and effectiveness of your work. Yet, finding high-quality fonts that fit both your aesthetic needs and your budget can be a challenge. In this second part of our "Best Fonts for 2024" series, we focus on free resources that offer exceptional fonts without compromising style. Whether you're a seasoned designer or just starting out, these platforms and fonts will help you create impactful designs without breaking the bank.

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Understanding HubSpot’s Lead Scoring System

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The 3 Basics for Small Business Marketing Automation